When AI answers replace search, brands that aren’t recommended become invisible. HeyLead solves discovery in the age of AI.
Portfolio
Portfolio CompaniesFive ventures. Five categories.
Each company owns one category — and exists to redefine how businesses grow, operate or create value in that space.
Why a portfolio?
Because category leadership needs full attention. HeyCo. builds independent lean service businesses — each with its own brand, product and mandate, lean enough for a team of 3–5. Founders lead validated ventures with customers. The studio provides capital, talent, AI processes and infrastructure for 0→1 and scale. Investors get exposure to multiple category leaders, not a single bet.
Portfolio Companies
Most service businesses still acquire customers by chance. HeyDigital turns acquisition into a repeatable system.
Local businesses lose relevance when reach and networks stay offline. HeyLocal solves digital visibility where business is local.
Creators build audiences — but converting attention into revenue is broken. Kligg solves creator commerce.
Corporate products are fragmented across suppliers, quality and logistics. BrandSource solves merch as one system — factory-direct.
Build or invest
Founders step into validated ventures with customers — then productize 0→1 and scale. Investors partner with the studio that owns the portfolio.
Building category leaders. Lean service businesses that turn demand into a system — profitable early, run by small teams, scaled with AI as operating leverage.